Pay-Per-Click Management

Pay-Per-Click Management

What is PPC (PPC)?

Pay-per-click (PPC) marketing is a kind of internet marketing done through platforms like Google Ads, Facebook, and Bing. You (the advertiser) is only going to purchase clicks, or whenever a user clicks to your desired landing page. It's a way of shopping for traffic to your site vs. earning visitors through organic methods, like SEO.

Our PPC management clients will get the following:

  • Comprehensive keyword research: We make sure you appear for the proper searches by completing thorough key word research in advance, and monitoring your campaign’s performance closely throughout.
  • Effective ad creation: We work with you to create the very best ads that get high conversions.
  • Website landing page conversion optimization: If you need to, we will generate a squeeze page on your own site tailored to receive the visitors which have clicked through from your PPC ads. This enables us the freedom to make a page specifically made to sell, instead of serving the multiple other purposes your site was created for.
  • Split testing and comparison of ads: We’ll create comparisons to check the potency of different ads. This allows us to hone our content and presentation.
  • PPC mini-campaigns: Let us target a state, city, or even neighbourhood with ads, or set up a little campaign designed to push one specific service or product.
  • Remarketing campaigns: Reconnect to past website visitors that have proven interest in your service or product. Utilizing a remarketing campaign can help increase return on ad spend while increasing sales or leads.
  • Proof ROI through detailed reporting: There are several excellent data tracking tools included in Google Ads, Bing Ads, and other PPC services. We wade through the info and generate a personalized PDF report highlighting the most crucial information.

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